DURAVI's journey spans over 30 years of research and development, led by a team of experts passionate about creating sustainable, high-performance products.

From the time he was a teenager, our inventor, Howie Damron, was looking to make stronger, sharper knives. Rather than take the traditional path using toxic chemicals, he sought to achieve his goal by using what nature had already provided us.

This was the start of Howie’s lifelong mission to unlock the molecular secrets of metal. Through his journey, he learned how to transform the surface of metal. He created new molecular alignments that nearly eliminated friction and metals that have tested stronger than ever. And he was able to do it just using plants!

Duravi, born out of Howie’s incredible inventions, is a revolutionary company committed to transforming how we think about friction, sustainability, corrosion prevention, and so many other aspects of our world that we take for granted as a necessary evils. In fact, Duravi addresses over $10 trillion in global losses per year.

Change can be scary. But it can also elevate our soul and lead to a better world. We are on the start of an amazingly important journey. We hope you will join us for the ride.